If you have been looking for a way to make some more money for yourself using the popular instant messaging app, Whatsapp, then this is for you. 

The simplicity of Whatsapp shouldn’t fool you into thinking its use is limited to mere casual chatter. Whatsapp can be a powerful and highly cost-effective business tool to those who know how to properly employ its features for business. Jumia Travel, the leading online travel agency, shares 5 lucrative ways to use Whatsapp for business.
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1. For Customer Engagement and Support
Whatsapp is a great tool for delivering customer service and a great platform for customer engagement and support. Whatsapp’s SMS features and its ability to send images, video clips, documents, media and audio files make it a great tool for customer engagement and support; it can be used to engage customers and help increase sales as well as garner a good reputation for your business. Whatsapp is also a great follow up tool for converting business leads into repeat orders, and is a platform for you to also share regular updates about your business at little or no cost rather than through email or SMS. It’s also an effective, convenient and cost-effective way for customers to reach out to you when they have complaints or feedback on your products or services, rather than customers wasting time and spending hundreds of Naira on-hold, waiting for their calls to be picked on a customer care line.
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